Link building
Link building
Penalty for backlinks: how to detect it and what to do
Manual action or algorithmic adjustment: how to tell a backlink penalty apart, what steps Google recommends and when to use disavow.
October 29, 2026 · 3 min read
#evaluate a backlink
Link building
Link building
Backlink marketplace vs direct media relationship
How to tell whether a provider is reselling inventory, what to ask before buying and which signals to check on an outlet so you publish with judgment.
October 29, 2026 · 3 min read
Link building
Link building
Do backlinks still matter in 2026? What Google says
Backlinks are still a signal, but not the only one. What Google and the studies say about their weight in SEO and AI, and what to prioritize.
October 29, 2026 · 3 min read
Link building
Link building
Dofollow, nofollow and sponsored: what they are and which to use
What rel nofollow, sponsored and ugc mean, why "dofollow" is not an official attribute and how to choose according to the type of link.
October 29, 2026 · 3 min read
Link building
Link building
High-DR backlink or relevant links: which is better
One DR 80 link with no topical connection or several relevant DR 20 links? A simple framework to decide without relying on a third-party metric.
October 29, 2026 · 3 min read
GEO
GEO
Topical authority vs link building: where to start
Content first or links first? An order of priorities to decide when to invest in topical authority and when in link building.
October 29, 2026 · 3 min read
Link building
Link building
How to scale link building for clients without risk
A method to scale link building across several clients: per-client strategy, pilots, natural anchors, labeling, reports and risk control.
October 28, 2026 · 4 min read